At first, when my wife introduced me to Stan Store, I wasn’t too impressed.
It seemed unreasonable to pay $30 a month for software that just served a basic sales page, especially without an integrated email service provider.
This was in stark contrast to my experience with platforms like ConvertKit. At ConvertKit, we started with a free account and continued until our subscriber count was large enough to start paying.
As I spent more time at the Stan Store, my perspective began to change. I’ve found that Stan Store actually makes a lot of sense for people who are completely new to online marketing and feel overwhelmed by the complexity of building and creating landing pages and sales pages.
Tailored for beginners, it provides an easy entry point into the world of digital marketing.
Who is Stan Store for?
Now, who would love Stan Store? Just about anyone looking to make money online through digital products and services. If you’re like me and you’re trying to turn “link in profile” clicks into actual sales, Stan Store is your go-to.
Let’s break it down. The Stan Store is popular with a wide range of creators and businesses, and in my experience it’s a complete game changer:
- Content creators, influencers, micro-influencers, UGC creators
- Instagrammer, TikToker, YouTuber, X’s
- Online coach, mentor, teacher
- Digital Product Creator (Etsy, we have competition)
- Social media manager and content manager
- Designers, Freelancers and Small Digital Businesses
And even if you’re in the business of selling physical products, Stan Store can be a killer tool for growing your email list or hosting an online event.
However, please be careful. Selling physical products directly through the Stan Store has not yet been considered.
How does the Stan store work?
Picture this: I chat about the latest digital products, like e-books and PDFs, on TikTok and Instagram Stories.
Previously, I would direct followers to a “link in profile” and from there to another site, such as my website. There, I had to play detective and find the product I was talking about, or sit and wait for the page to load endlessly.
But with Stan Store, things go a lot smoother. “Link in my profile” is now the store itself. Your followers can access that link and buy what they want right there, without being redirected to another site.
The best part? You can jump right back into Instagram or TikTok without feeling like you’ve left. It’s all about keeping it simple and seamless, and Stan Store does that perfectly.
This is a screenshot of my wife’s personal Stan store.
We’re still not big fans of their email signup process, so for now our opt-in page (squeeze page) is hosted on Kajabi.
However, my wife sells digital product quick start guides at the Stan Store. The sales page looks like this.
Behind the scenes of our sales pages is a payment processor and the ability to easily distribute digital products. That’s the charm of Stan Store. You can literally start selling your own digital products in minutes.
Why Stan Store stands out
What really sets Stan Store apart is its efficiency. Start selling your own digital products in just minutes.
Overview of Stan Store Features
The Stan Store is packed with features designed to make digital creators’ lives easier and more profitable. Whether you’re a coach, influencer, or digital product creator, here’s what the Stan Store has to offer.
- Store optimized for mobile and desktop: Your store looks great and works seamlessly on any device, giving your audience a smooth shopping experience.
- Calendar invitations and reservation products: Easily manage your appointments and reservations directly through your store.
- analysis: Gain insights into store performance and make data-driven decisions.
- Unlimited course products: You can offer as many courses as you like without any restrictions.
- 1 tap checkout: A streamlined checkout process makes purchasing easy for your customers.
- Subscription products: This feature is perfect for memberships and ongoing services, allowing you to earn recurring income.
- Target audience/newsletter creator: Grow your audience and stay engaged with them using integrated newsletter tools.
Stan Store Plan: Creator vs. Creator Pro
creator plan
The Creator plan costs $29 per month (or $300 per year with a 20% discount) and is a great starting point for anyone looking to jump-start their online business. Contains all the essential tools you need.
- Store optimized for mobile and desktop
- Calendar invites and reserved products
- analysis
- Unlimited course products
- 1 tap checkout
- subscription products
- Audience/Newsletter Builder
This plan is perfect for creators who are just starting to monetize their online presence and want a comprehensive yet easy set of tools to get started.
creator pro plan
If you’re ready to take your business to the next level, the Creator Pro plan is available for $99/month (or $948/year with 20% off). It includes everything in the Creator plan, plus advanced features to optimize conversions and offer more to your customers.
- Advanced pricing and payment plans
- discount code
- Quantity limit
- payment plan
- Order bumps and upsells
- funnel builder
- Affiliate share function
- email marketing
The Creator Pro plan is tailored for creators looking to expand their offerings, optimize their sales process, and engage deeper with their audience.
Benefits of using Stan Store
Convenience and accessibility
The convenience and accessibility of the Stan Store ultimately changed my initial doubts. The platform allows anyone, regardless of their technical skills, to quickly set up landing and sales pages.
This ease of use is an important factor for many users, especially those who lack the time or technical expertise to operate more complex systems.
Competitive prices and deals
Although the initial price seems high at first glance, it is justified by the simplicity and effectiveness of the platform, especially for its target audience, complete beginners to online marketing. The recent addition of email service providers to the top tier adds even more value and makes it a more comprehensive tool.
Disadvantages of Stan Store
Product availability limitations
One criticism I have of the Stan Store is its limited range of features. While simplicity is a strength, it also means that users looking for more advanced features may find Stan Store lacking. As business and marketing skills evolve, this limitation can become a significant drawback for users.
Stan Store Alternative
During the process of starting your own business online, it’s important to explore different platforms to find the one that best fits your business needs. Stan Store was a solid choice for me, but I had experiences with other platforms that are worth mentioning.
- Shopify: Shopify is a robust platform for creating an online store. It is feature-rich and offers a lot of flexibility for those who want to build a detailed and large-scale online shop.
- WooCommerce: Ideal for WordPress users, WooCommerce seamlessly integrates with your existing site and transforms it into a fully functional e-commerce platform. Although it is versatile, it can be a bit complicated, especially for beginners.
- Etsy: Etsy is a popular marketplace for unique, handmade, and vintage items. It’s less about building your own store and more about joining a vibrant, existing marketplace.
- Teachable and thoughtful: Both are great for creating and selling online courses. It focuses on course creation and student engagement, and offers a variety of tools tailored for educators and coaches.
- Gumroad: Simple and straightforward, Gumroad is perfect for independent creators who sell books, music, art, and other digital products directly to their audiences.
- Kajabi: Kajabi is an all-in-one platform that provides tools for online courses, marketing, and website building. Perfect for those who provide educational content and are looking for a comprehensive solution.
Comparison table: Stan Store and alternatives
Feature/Platform | stun store | Shopify | woo commerce | Etsy | Teachable/Thoughtful | gum road | Kajabi |
customization | Moderately | expensive | expensive | low | Moderately | low | expensive |
ease of use | expensive | Moderately | Moderately | expensive | expensive | expensive | Moderately |
Target audience | creator | General retail | WordPress users | craftsman | educator | independent creator | Educator/Marketer |
Product type | Digital | various types | various types | handmade/vintage | course | digital products | Course/Marketing |
price model | subscription | subscription | Free (plugin) | transaction fees | subscription | transaction fees | subscription |
This table provides an overview of how Stan Store compares to other products in terms of customization, ease of use, target audience, product type, and pricing model. Each platform has its advantages, and the best choice depends on your specific business needs and goals.
Is Stan Store worth it?
Even after digging deeper into Stan Store and comparing it to alternative services, big questions remain. The question is, “Is Stan Store worth it?” Based on my experience and the insights I’ve gathered, my answer leans toward yes, especially for certain audiences.
Stan Store stands out for its sheer simplicity and focus on digital content creators. If you’re just getting started, or are overwhelmed by the complexity of more advanced platforms, the Stan Store provides a welcoming and easy path. The ease of setting up sales and landing pages, combined with the platform’s focus on digital products, makes it an attractive option for creators looking to monetize their content without any hassle. .
For me, I was initially skeptical about the pricing, but considering the target audience and the features it offers, it actually makes sense. For beginners or those who aren’t ready to understand the intricacies of platforms like Shopify or WooCommerce, Stan Store’s Creator plan at $29 per month is a reasonable investment.
And for those looking to scale up, the Creator Pro plan is more expensive but has advanced features that will help you justify the cost as your business grows. If you’re not sure if Stan Store is right for you, a 14-day free trial may be just what you need.
Conclusion – Stan Store honest review
In conclusion, Stan Store may not be a one-size-fits-all solution for every online entrepreneur, but it has definitely carved out a niche for itself. This is a platform that understands and caters to the needs of digital content creators, so it’s worth considering for those in your target audience.
As with any tool, it’s important to find the right one for your specific needs, and for many creators, Stan Store may be just that.
To try Stan Store for free, click here for a 14-day trial.