As Easter approaches, retailers are gearing up for one of the biggest sales events of the year. From colorful Easter baskets to delicious chocolates and festive decorations, consumers want to celebrate the holidays with their loved ones. Let’s take a closer look at the numbers behind Easter sales and see how businesses are profiting from this spring celebration.
Americans are expected to spend $22.4 billion on Easter this year, according to a report from the National Retail Federation (NRF).
Small businesses are expected to account for 22% of this year’s Easter sales.
Reese’s Peanut Butter Eggs are the best-selling Easter candy.
The average American household spends about $150 on Easter candy, decorations, clothing, and food.
Easter is the second biggest candy-consuming holiday in the United States, with millions of pounds of candy sold, especially chocolate Easter bunnies and eggs.
An estimated 180 million eggs are colored and decorated for Easter each year in the United States.
Over 80% of Americans prepare Easter baskets for their loved ones.
Easter remains one of the busiest church days of the year, and church attendance has increased significantly.
More than 90 million chocolate Easter bunnies are produced around the world each year.
Approximately 1.5 billion Peeps of this popular marshmallow treat are consumed during the Easter season.
Easter is recognized as a public holiday in more than 95 countries around the world.
These statistics represent just a few of the many ways people celebrate and spend Easter, and reflect the cultural and economic importance of Easter around the world.
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