If you’re having trouble turning that passion project you’ve always dreamed of into publication, you’re not alone. Not everyone has the natural ability to gather their thoughts and express them in a nice-looking, palatable package for easy consumption by an audience. This week’s newsletter is about giving yourself and your content the love it deserves by getting organized, reinvigorating your creative process, and stepping into the spotlight. Alright, let’s go!
In this week’s issueπ¨
- Be more efficient with a content calendar
- 8 ways to generate endless ideas
- How to make your content stand out
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first date
Have you ever had that moment when you have so many ideas swirling around in your head that your head feels like it’s going to explode? Do you sit down at your computer and press your fingers on the keyboard, only to see nothing? Well, you’re choking. If you need content fiber to get rid of it, we have something to help you get rid of it.
See how you can use your own content calendar to streamline your publishing process and help you get more done in less time.
Why is a content calendar important?
- Creating a central location that is easily accessible is A great way to organize your ideas So you don’t have to waste time looking through random emails, notes, and texts. (The Notes app is where ideas disappear.)
- As the publication grows, we will likely add more editors, authors, and contributors.organized calendar Let everyone know what they need to doWho will take responsibility and by when?
- Robust content calendar Helps set clear expectations and boundaries To prevent burnout syndrome. By taking the time to plan your content weeks or even months in advance, you can pace yourself for long-term success.
How do you get started?
- No matter what type of content you offer to your audience, it all needs to fit within one calendar. The first thing you need to do is decide what to schedule You can allocate your time and energy appropriately.
- One of the measures that affects the build process is: content volume. Are you a daily, weekly, or monthly publication? The more content you have, the more effort it takes to stay organized.
- Whether you’re traveling alone or have a team of editors, Ensuring everyone has what they need. A content calendar should support all responsibilities and staff members.
What tools should I use?
- digital calendar tools Google Calendar, Notion, Coschedule, Trello, and more are part of a growing collection of easy-to-use content organization and project management software.
- If you want something more “authentic,” consider using something low-tech. be Physical content calendar Can be hung on the wall. Use different colored pens, markers, and sticky notes to add layers of organization. art!
- No matter what you choose, you will always get the best option. Most familiar tools. Don’t be afraid to try different options. But don’t complicate things by sticking to what you know.
How can I be successful?
- recommend to you Schedule content in batches To give myself some breathing room. If you publish daily, plan on a biweekly basis. If you publish weekly, plan your content monthly or quarterly.
- Let your audience join in the fun Center content around milestones Holidays, product launches, etc. This adds vibrancy to your content calendar and reminds you of the purpose of your publication.
- When I sorted it out, Schedule breaks and charging time To prevent yourself and your team from content fatigue. If you don’t take care of yourself, it doesn’t matter how organized you are.
Interesting stories and ideas π
Things are going well
Whether you’re just starting out with a new publication or you’re a well-known legend in the blogging business, constantly creating content on demand can be a daunting task. When the well dries up, use the concept of content ideation to hit the reset button on content generation.
Ryan Law, director of content marketing at Ahrefs, shares eight ways to create content ideas to brainstorm post topics, create a consistent publishing schedule, and drive consistent traffic growth.
#1 Answer the question What people ask about your product, your publication, or your industry. Prioritize questions that your work can answer. Encourage members to submit their own feedback and questions.
#2 Dealing with sales objections By identifying the issues that are preventing people from becoming subscribers and writing answers to those issues. Start by finding out what sets you apart from your closest competitors.
#3 Seize success By documenting your wins, how you achieved them, and the role your team and subscribers played. Show off your successful business strategies and metrics to the world.
#4 Challenge your competitors By improving the most linked and most popular content. But don’t forget to generate your own original ideas. You don’t want your entire content strategy to be a copy of someone else’s.
#5 Analyze the industry And use your experience to explain why things happen and how people should respond. We feature new technologies, spotlight the latest trends, and share great strategies.
#6 Challenge industry common sense Explain why the most commonly thought of ideas may not be the best approach. Start thinking outside the box, approach best practices in different ways, and explain your perspective.
#7 Share useful personal experiences For example, the tough problems you solved, the processes you built, and the lessons you learned. Let your audience learn from both your successes and failures.
#8 Document your vision By stating why you exist, why you publish in a certain way, and what you value. Not only are your members buying a subscription, they’re also buying into your mission statement.
βHaving original and creative ideas is a serious challenge, but the more tools you have in your mental toolkit, the easier it will be to generate ideas for content. And each time you generate an idea, , as previous ideas germinate, it becomes easier to generate others. Seeds for the future.β β Ryan Law
just charming
Standing out and being remembered among a wave of thousands of other publishers and content creators is no small feat. Now that you’ve generated and organized all your great ideas, how do you make your content awe-worthy so people love your work as much as you do?
Chris DuBois, CEO of Lean Labs, shows you how to stand out from the crowd by carving your own unique path.
β£ Find your own spin Breathe new life into tired ideas. Learn what your audience is interested in and find common ground. This will help you create a better brand persona and create rich content that your readers will never get bored of.
β£ format correctly Use hooks, stories, and offer methods to grab people’s attention, keep them engaged, and show them why they want your content. The “hook” is often an appealing title or subject matter, the “story” is where the reader can see themselves in the content, and the “offer” is what makes the reader want to read more. .
β£ Make your content actionable Drive engagement and grow your business. Members are attracted to your work not just because they think you’re great. They will stick with you because of the solutions you provide. When you clearly present and explain your content, it becomes actionable for your readers.
β£ provide more than answers It’s easy to focus on word count by adding a human touch and making your content accurate and relevant, but creating bigger posts doesn’t necessarily mean you’ll produce higher quality work. If you don’t provide clear information and solutions that your readers can relate to, they’ll find others they can relate to.
β£ Use multimedia In a valuable way that enhances your content. If the chart or graph you’re looking for doesn’t exist, create one yourself. Try incorporating different types of media into your posts, such as audio files and videos. Don’t be afraid to get creative!
Curator’s Recommendations βοΈ
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